40 · 75 · 90-day challenges — launching this winter

Your accountability partner
for discipline challenges.

Track the challenge. Prove the work. Stay accountable. Proving anchors every 40, 75 or 90-day challenge to a number you're chasing, then verifies progress through Apple Health on iPhone, native camera proof and your people.

Join the waitlist See how it works

Free to join · iPhone first · no spam, one launch email

Day 23 / 75
🔥 23-day streak
The Standard 75 · Goal: 10 km under 60:00 — currently 63:10
Workout 1 — 45 min run
📟 Device-verifiedNative iOS · Apple Health · 45 min workout
Read 10 pages
📸 Photo-verifiedIn-app camera · 8:12pm
Clean diet — no alcohol
🤝 Partner-verifiedConfirmed by Sarah
Workout 2 — outdoor
📟 Device-verified☀️ Sunset 19:09 — leave by 6
Why Proving

The accountability partner that checks the proof.

Most challenge apps are honour-system checklists. Proving keeps you honest by connecting to the places the truth already lives — Apple Health on your iPhone, the in-app camera and the person you've asked to hold the line.

🎯

A goal, not just a streak

Every challenge is anchored to a measurable outcome — a 10k time, a weight, a distance. Two scoreboards: don't break the chain, and watch the number move.

📟

Verified, not claimed

Workouts verify first through Apple Health on iPhone. Photos come from the native in-app camera only — timestamped, no gallery uploads. Strava follows after the Apple Health proof path is stable.

🤝

Accountability with a human edge

Your partner sees your board, confirms what sensors can't, and gets the nudge when you're slipping. They see badges — never your health data.

The verification ladder

Four ways to prove a day. You'll know which is which.

📟 Device-verified

Native iOS proof from Apple Health for workout and step checks. Strava is planned next; Health Connect is not part of the iPhone-first launch.

📸 Photo-verified

In-app camera, timestamped. Progress shots, tonight's page, today's meal.

🤝 Partner-verified

Your accountability partner confirms within 24 hours. Accountability runs both ways.

✍️ Self-reported

Still allowed — but labelled. Honesty about the honour system is the point.

The Integrity Score.

The share of your challenge that was proven rather than promised. It's the number on your finisher card — and the reason a Proving finish carries weight that a checklist never will.

91%
Integrity · Ignition 40
38 device-verified workouts · 40/40 days · goal hit
Choose your Proving

Named challenges. Your rules underneath.

Join a challenge people recognise, then shape it to your life — duration, diet, indoor workouts for brutal climates, and how hard the consequences bite: Iron, Standard or Flex.

40 days

Ignition 40

The starter. One workout, water, ten pages, a daily photo — and one goal with a number on it.

75 days

The Standard 75

The full-spirit hard challenge. Two workouts, clean diet, water, reading, photo. No shortcuts — unless you chose them.

90 days

Transform 90

Goal-heavy, block-structured, for the big swing. The one you graduate to.

Seasonal

The Arc

October to New Year, everyone together. Enrolment opens in September.

Early access

The first cohort starts this winter.
Be in it.

Waitlist members get founding-member pricing, first access to The Arc, and a say in what we build next.

One email at launch. That's it.